Take the guesswork out of customer acquisition with Precision Prospecting. This workshop empowers entrepreneurs to strategically identify, understand, and engage their ideal prospects.
Learning Objective: Learn how to craft in-depth buyer personas that capture key behaviors, motivations, and challenges of your target audience. Then, map out tailored buyer journeys that guide potential customers seamlessly from awareness to decision. Know who your customers are and how they make buying decisions.
Delivery: Interactive working session including individual exercises to complete the persona and journeys for your targets. Templates provided.
Laptops or tablets encouraged.
