Align Your Customers’ Voice with Your Brand
Learn how to weave your customers’ voices into the very fabric of your brand. Rather than simply launching campaigns, you’ll discover how to refine your brand to meet evolving needs continually. Through hands-on exercises, you’ll design the systems, identify the metrics, and outline the roadmaps that keep your brand both relevant and differentiated.
At workshop end, you will be able to:
-Translate raw feedback into a prioritized backlog of brand enhancements
–Embed customer feedback as a core driver of your brand strategy
–Foster a culture of continuous brand optimization
