Since joining the Oakland Thrive Global Resource Program, Cafetal Coffee has fully embraced every opportunity to learn, connect, and build a strong foundation for their business. From refining their business strategy to strengthening their brand presence, they have consistently shown dedication and openness to guidance. Through Oakland Thrive’s resources, Cafetal Coffee has accessed support across multiple areas, including business planning, marketing, and connecting with key partners. What stands out most is their commitment, not just to growing a business, but to building something meaningful that reflects their culture, passion, and purpose. Their persistence and willingness to take action on every recommendation have led to exciting progress. They are preparing to secure their trademark, an important step in protecting their brand and continuing to scale with confidence. Cafetal Coffee is a beautiful example of what happens when passion meets the right support system. We are proud to be part of their journey and excited to see their continued growth and impact in the community.